Writing
On the distance between knowing what to do next and doing it. Not how to validate an idea — there are better books on that, and Masterji credits them by name.
Why you keep planning and never building
Because a plan is the only part of building that can't tell you no. I built a product to stop me doing it and it still caught me twice.
How many customer interviews before you start building?
Three, with three different people. The second half of that sentence is doing almost all of the work.
I keep starting projects and never finishing them
Quitting is not the failure. Quitting untested is — and the difference between the two is about two conversations.